Allurez Diamonds & Fine Jewelry
Top 5 Reasons to
Choose Us:
  • Unbeatable Prices
  • Free Insured Shipping
  • Easy Returns
  • BBB Accredited Business
  • Award Winning Customer
Education Center
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About Us:

Allurez is the premier designer and retailer of high quality fine jewelry, with a brand name known to the royals as well as the rich and famous. We are located in the heart of NYC, and are committed to providing you with the largest selection of fine designer jewelry, engagement rings, wedding bands, and certified loose diamonds.


At Allurez we carry a full line of rings, earrings, bracelets, necklaces, pendants, and much more. We also carry men’s jewelry such as cufflinks, wedding bands, pendants, and other high quality items. Our jewelry is available with a large selection of gemstones, colored diamonds, white diamonds, and precious metals. We can also custom make your own design.


We put our customers first, and pride ourselves with providing superior products, great value, and superb customer service.

We go to great lengths to offer each visitor with a fantastic shopping experience, and take personal care of each and every one of our customers. Our easy return policy, free insured shipping, 100% satisfaction guarantee, and unbeatable prices allows our customers to shop with confidence and convenience. We have even created an education center to help you make a more informed purchase. Our dedicated Jewelry Expert Customer Service Team is here to help you find the perfect piece of jewelry.


The quality of the products we provide our customers is extremely important. We only work with trustworthy and reputable diamond and jewelry suppliers that provide us with untreated, conflict-free, and natural diamonds of the highest quality.

Products Made in the USA!

At Allurez we are proud to say that our jewelry is designed and made here in America. We also go out of our way to work with only those companies that follow the strict standards and guidelines followed in the USA.

Lastly, we are a Better Business Bureau (BBB) Accredited Business, and have won many industry recognition awards.

Please feel free to contact us at 1-800-554-3509 or email us at with any questions or comments, or for help making a purchase.